Wayfinding, signage, and environmental graphics for Business Insider’s new global headquarters in New York City.





Enviornmental graphics reference the company’s influence and history using statistics and content ranging from readership & viewership data to headlines, interview transcripts, and internal facts.
Cantilevered destination identification signage and a custom iconographic system helps visitors and employees quickly find important locations throughout the office.
Cantilevered destination identification signage and a custom iconographic system helps visitors and employees quickly find important locations throughout the office.


